Interactive Products Corp. v. A2Z Mobile Office Solutions, Inc.: The Sixth Circuit Failed to Conduct a thorough Analysis in Determining Whether Using a Trademark in the Post-Domain Path of a URL Is Trademark Infringement

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Keenan, Sara L.

Issue Date

2004

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37

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Journal Article

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INTRODUCTION|The United States Supreme Court has stated a basic objective of trademark law is to prevent competitors from copying source-identifying marks. By doing so, it reduces customer costs and purchasing decisions by assuring customers an item the trademark identifies is made by the same manufacturer as other items with that trademark. In addition, trademark law helps to assure a manufacturer that it will reap the benefits from the goodwill associated with a desirable product. Generally, the design of these trademark policies is to protect consumers from being misled as to the manufacturer of a product, to prevent impairment to the value of the company that owns the trademark, and to achieve these goals in an approach consistent with the objectives of free competition...

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37 Creighton L. Rev. 967 (2003-2004)

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Creighton University School of Law

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